NXT Hair
A hair-colour product website focused on presenting shade ranges, product categories, and branded collection content.
The Challenge
The brand needed a clear way to present hair-colour products and shade options while keeping campaign imagery prominent.
The Solution
The site organized product ranges, shade swatches, and branded collection content into a visual, catalogue-led layout.
The Results
The project delivered a focused digital catalogue for browsing the NXT Hair colour range.
Building around shade choice
The site is structured as a hair-colour catalogue rather than a salon-service website. Product ranges and shade swatches give visitors the information needed to browse the collection visually.
Using campaign imagery with the catalogue
Branded campaign photography establishes the collection direction while category and product routes handle detailed browsing. This keeps editorial imagery and shade selection within one focused experience.
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